Project
Empowering businesses & influencers
Cirkelit connects small brands with influencers in various niches, allowing companies to hire influencers to run campaigns on social media and other online platforms. The influencers are paid on a performance basis, with the companies only paying for successful campaigns that drive tangible results.
Design thinking
Our approach
Our process involves understanding the needs and goals of the user, and testing various design solutions.
Discover
- Field research
- Competitors research
- Interviews
Define
- Roadmap
- Userflow
- Success
Design
- Brainstorming
- Sketching
- Interface
- Testing
Deliver
- Prototype
- Website
- Documentation
User needs
We identified and defined the target users. By interviewing these users and understanding their main pain points, we gained valuable insights to use during the design process.
"I get so many vouchers that I end up giving them to my friends."
Strategy
Through a thorough analysis of the competitive landscape and a deep understanding of our users’ needs, we were able to clearly define the value proposition of our solution. This allowed us to present a compelling proposal that addresses the unique challenges and opportunities faced by our target market.
Userflow
Before designing the interface, we did the whole user flows, taking in consideration all the technical restrictions.
Wireframes
Before incorporating aesthetic elements into the project, we created wireframes at various levels of detail to test the usability of the design. This helped ensure that the final product would not only be visually appealing, but also functional and easy to use.
Bringing a Fresh Look to Cirkelit
After thoroughly defining and testing all the wireframes, our design team began adding aesthetic elements to create a visually impressive final version. This attention to both functionality and appearance ensured that the end result would be a high-quality product that met the needs of our client.
Branding
We defined a unique name, design, and image for the solution, focusing on Latin Americans living in USA.
Client Review
Programon has been the ideal partner for us in many startups. They excel in the process of transforming concepts and ideas into a tangible valuable solutions, attending efficient and friendly UX with great looking designs.
Carlos F. Prats
Co founder at Cirkelit